PAraS, GLOBALLY SYNCHRONIZED FIRE SOURCE OF THE TOP MODELS, CREATIVE INSPIRATION
CORNERSTONE IN FASHION INDUSTRY
In 2002, the famous booker Ms. Hua Fang founded the very first Chinese Model management: Paras Talent Management in Shanghai. In 2009 and 2010, Paras training and Beijing branch (Paras BJ) was founded. After more than a decade of development, Paras has become the fashion place of flint. The volcanic hot stone like fashion sense, the rich spark and cutting-edge ideas, senior and passion of the public relations and experienced team creates today’s authoritative, professional, and classical image, building its iconic status in Chinese fashion industry step by step.Exploring countless first supermodel fashion art talents, rich and a steady stream of new resources is Paras most cherished wealth most competitive. Through the flint to create supermodel emerge in endlessly, long-term since the fashion circles, the benchmark figures, such as Emma Pei, Grace Gao, Sissi Hou, Ai Li, Jing Li, Jie Wei, Yin Wang, Lee Li, and so on, also rushed to the rise of 90s supermodels such as John Lv, Castiel Xu, Alisa Zhang, Huihui Ma, Xiaoxiao Song, YiHui Wang, and so on, they got applause from fashion professionals through runways, with the frequent exposure rate, became more and more
popular to the public. Paras has always been committed to discover and develop the local Chinese model to the international stage. Paras founded the Paras model training institutions for model training in Shanghai, as the most professional and comprehensive model training institution, Parsa recruits new aspiring model-lovers from the whole country, trains more professional talents for Chinese fashion industry. Paras maintains good partnership with many world top agencies such as IMG, NEXT, MAJOR, Wilhelmina, WOMAN etc. and regularly delivers potential professional models to study and work abroad.Paras lays down the most professional, authoritative, fashionable service standards. And through constantly innovation, combining with the latest industry trends and the most competitive partners, Paras established a full range and comprehensive fashion culture system. Our professional fashion talents booking services domain includes professional performance production execution, public relations media publicity services, actors, directors, photographers and stylists. Based on the forward perspective and mission, Paras contributes its strength selflessly and pushes the development of Chinese fashion industry to a higher and newer altitude.